Two fictional Ok-pop teams from Netflix’s animated movie KPop Demon Hunters are seeing important streaming success, with their songs occupying a number of spots in international music charts.
The Saja Boys, a digital boy band from the movie, presently have two songs sitting on the No.4 and No.8 spots on Spotify’s each day High 50 – International chart as of Tuesday (July 8).
The tracks — Your Idol and Soda Pop — have also made it to No. 15 and No. 17, respectively, on Apple Music’s High 100: International each day chart.
Saja Boys’ Your Idol can be presently No.1 on Spotify’s US Day by day High Songs chart, whereas Golden by Huntr/x, the movie’s fictional woman group, is within the second place on the US chart and No.2 on Spotify’s each day High 50 – International chart.
As famous by the BBC, the US chart efficiency makes the Saja Boys the highest-charting male Ok-pop group in US Spotify historical past, topping heavyweights BTS. Huntr/x, in the meantime surpassed Blackpink’s earlier peak efficiency on the chart.
Huntr/x have attracted 13.9 million listeners per 30 days on Spotify. Saja Boys presently have 11.4 million month-to-month listeners on Spotify.
Huntr/x’s Golden additionally landed at No. 4 on Apple Music’s High 100: International each day chart. How It’s Finished presently sits at No. 9 on Spotify and No. 25 on Apple Music.
The chart placements place these fictional teams alongside “actual” artists like Billie Eilish, Sabrina Carpenter, Woman Gaga and Bruno Mars.
Selection studies that Golden has skilled a 2,000% enhance in streams because the movie produced by Sony Footage Animation debuted on June 20.
The movie, directed by Maggie Kang and Chris Appelhans, stars the voices of Arden Cho, Ahn Hyo-seop, Might Hong, Ji-young Yoo, Yunjin Kim, Daniel Dae Kim, Ken Jeong, and Squid Recreation’s Lee Byung-hun.
Ian Eisendrath, who produced Golden, instructed Selection: “I discover Ok-Pop to be probably the most theatrical style of music in the present day, and that clearly lends itself to the story and the display.”
“Our purpose from day one was to have the songs double-function as songs that ahead or touch upon the motion story, as a result of I don’t imagine you may take up display time and never have it do one thing for the story.”
The movie’s chart efficiency extends past Saja Boys and Huntr/x’s particular person songs. The soundtrack for the Kpop Demon Hunters debuted at No. 8 on the Billboard 200, marking this 12 months’s strongest debut for a movie soundtrack, with Golden serving because the most-streamed monitor from the soundtrack globally.
https://www.youtube.com/watch?v=/AzCAwdp1uIQ
Republic Data launched Golden as an official single with instrumental and a cappella variations final Friday (July 4), in accordance with Selection. The tune may even reportedly be submitted by Netflix for awards consideration.
When it debuted, the movie had 9.2 million views, reaching Netflix’s High 10 in all 93 nations tracked, reaching No. 1 in 33 nations together with South Korea, Brazil, France, Mexico and the Philippines, Selection stated.
The chart success of the digital Ok-pop teams come amid the rise of digital artists, significantly in Ok-pop. In September final 12 months, Ok-pop powerhouse SM Leisure partnered with South Korean cell community operator LG Uplus to develop AI-powered content material for its first digital artist, Naevis, together with music movies, short-form movies, items, and different content material utilizing photos and movies generated by the AI platform.
HYBE, one other Ok-pop large, can be actively concerned within the digital artist area, having launched a digital woman group known as SYNDI8 and digital artist MIDNATT final 12 months.
Kakao Leisure, the leisure subsidiary of Korean web firm Kakao, additionally has a digital Ok-pop woman band known as MAVE, which debuted in January 2023. MAVE has to this point garnered over 583,300 followers on TikTok and over 328,000 followers on Instagram.
Kakao launched MAVE in 2023 via Metaverse Leisure, a three way partnership with South Korean cell recreation maker Netmarble.
Music Enterprise Worldwide