French-language music consumption on Spotify has jumped 192% since 2019, pushed by audiences far past conventional Francophone markets.
That’s in accordance with Spotify’s newest Francophone Report for June 2025, which revealed that greater than 123 million customers consumed French content material in 2024, together with over 100 million listeners based mostly outdoors France, Quebec, Belgium, and different traditionally French-speaking areas.
Month-to-month listening of French-language music now totals greater than 64 million hours worldwide, in accordance with the report.
Spotify first printed its Francophone Report in October 2024. On the time, the streaming large mentioned streams of French-language tracks elevated by 94% from 2019 to July 2024.
Gustav Gyllenhammar, Vice President Markets and Subscriptions at Spotify, mentioned: “We’re seeing listenership for Francophone content material explode in markets throughout Asia, Africa and Latin America, an outstanding proof level for Spotify’s capability to assist artists and creators discover their viewers, irrespective of the place they’re.”
The 192% improve got here at the same time as Spotify has confronted rising competitors from Apple Music, Amazon Music, and YouTube Music.
“We’re seeing listenership for Francophone content material explode in markets throughout Asia, Africa and Latin America, an outstanding proof level for Spotify’s capability to assist artists and creators discover their viewers, irrespective of the place they’re.”
Gustav Gyllenhammar, Spotify
The report additionally revealed that playlist additions of Francophone titles elevated 26% between 2023 and 2024 alone, with the expansion fee averaging 25% yearly since 2020.
Peak listening happens at 5 pm native time throughout markets, whereas November 29 marked the best single-day consumption of French content material outdoors France in 2024.
The expansion in Francophone content material consumption was led by artists together with Belgian singer and rapper Stromae, Congolese singer GIMS, Canadian singer-songwriter Patrick Watson, Algerian singer and rapper Soolking, French-Malian singer-songwriter Aya Nakamura, and French artists Jul, Indila, Tayc, Gazo, and PNL.
Watson’s Je te laisserai des mots stays the most-listened to Francophone title on Spotify globally, accumulating over 6.6 million streams in 2024.
African Francophone artists are additionally gaining recognition, with acts like Magic System, Vieux Farka Touré, Amadou & Mariam, Sidiki Diabaté and Jeune Lion discovering new audiences.
The report additionally confirmed Quebec representing a major driver of French content material export, with 49% of the province’s Spotify customers frequently consuming French-language media.
Along with music, Spotify has additionally seen development in French podcasts and audiobooks consumption. French-language podcast listening has surged 1,888% since 2019, with non-French audio system averaging greater than 4 hours month-to-month of French audio content material.
“It’s unimaginable to see the ability of our platform connecting over 100 million followers globally with Francophone content material. That is greater than only a musical development, it’s a testomony to our capability to ship creativity and gasoline discoverability throughout the globe.”
Gustav Gyllenhammar, Spotify
Spotify launched French audiobooks in October 2024, and so they have since attracted “a number of hundred thousand” listeners globally.
Gyllenhammar added: “It’s unimaginable to see the ability of our platform connecting over 100 million followers globally with Francophone content material. That is greater than only a musical development, it’s a testomony to our capability to ship creativity and gasoline discoverability throughout the globe.”
“Spotify affords audio creators from all walks of life, from Québec to West Africa, a world stage – and we’ll proceed to assist them in rising their viewers on our platform.”
Earlier this month, a Spotify spokesperson reportedly confirmed to Billboard that particular person Premium costs in France rose 9.2% to €12.14 ($14.03 on the present change fee) from €11.12 ($12.85).
Spotify France’s web site already mirrored the change. France final noticed a worth rise from Spotify in Might 2024 following the nation’s implementation of a streaming tax requiring platforms with annual income exceeding €20 million ($23 million) to pay an extra 1.2% music streaming tax.
France is the world’s sixth-largest music market, in accordance with IFPI’s 2025 International Music Report.
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