Following latest market studies that urged iPhone gross sales have been bouncing again in China, Apple CEO Tim Cook dinner confirmed at present that the corporate managed to reverse the slowdown, with total income within the area rising 4% final quarter.
Apple’s becoming a member of of government-backed subsidies in China paid off
Throughout Apple’s Q3 2025 earnings name at present, Cook dinner mentioned iPhone gross sales accelerated throughout Better China, with the corporate rising income within the area by 4% in comparison with the earlier quarter.
Cook dinner mentioned the variety of iPhone upgraders in mainland China hit an all-time excessive for the quarter ended June 28, although he didn’t present particular figures. He additionally famous that Apple’s put in base within the area reached a brand new file.
Though Cook dinner credited the rebound partly to government-backed subsidies on some Apple merchandise, he additionally pointed to sturdy demand throughout the remainder of Apple’s lineup within the area:
“(…) iPhone had the highest three fashions in city China, which is extraordinary. Additionally, for those who take a look at the opposite merchandise, Mac, iPad, and Watch, the vast majority of clients which can be shopping for in China mainland have been new to the product. (…) The MacBook Air was the top-selling laptop computer mannequin in all of China, and the Mac Mini was the top-selling desktop mannequin in all of China.”
Throughout his ready remarks, Apple CFO Kevan Parekh additionally talked about that “iPhone was a top-selling mannequin within the U.S., city China, the UK, Australia, and Japan throughout the June quarter,” and that “we grew in each geographic section and noticed double-digit progress in Europe, Better China, and the remainder of Asia-Pacific.”
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