Tesla Robotaxi is getting one other switch-up in fare pricing technique, marking the second time the corporate has adjusted how a lot it’s going to cost riders for a carry in one in every of its driverless automobiles in Austin.
This time, the change is way completely different.
Upon the launch of Robotaxi in late June, Tesla was solely charging $4.20 per journey, whatever the size or time spent within the automotive. It was an ode to earlier Tesla humor, and a shoutout to hashish tradition with the comedic cost for a journey all through South Austin.
Across the time it expanded its geofence into the phallic form it stays in, Tesla bumped the value per journey as much as $6.90, one other comedic determine utilized by CEO Elon Musk all through the years.
Tesla ups Robotaxi fare worth to a different comical determine with service space growth
This was what rides have been priced at previous to the most recent adjustment, which got here with the Robotaxi app replace v25.7.10. Now, journey worth will rely on size, as Tesla is rolling out what it’s calling “Dynamic Pricing,” stating that shorter rides will value much less, and longer rides will value extra.
We obtained the replace to our Robotaxi app late final evening:
🚨 Tesla Robotaxi app v25.7.10 now rolling out!
🤖 Tesla will now use Dynamic Pricing, so quick rides will now value lower than $6.90
🤖 Minor fixes and enhancements pic.twitter.com/WTJeuAX8Fl— TESLARATI (@Teslarati) July 30, 2025
The replace additionally included bug fixes and minor enhancements to the app.
It seems to be as if hailing a Tesla Robotaxi from one finish of the geofence to the opposite will value roughly $13.70. The size of the journey is about 11 miles. The identical route at about 8:30 this morning with an Uber would value over $16:
같은 구간 우버는 약 $16.7 으로 나오네요 pic.twitter.com/asS7UWShg1
— Tsla Chan (@Tslachan) July 30, 2025
It was solely a matter of time earlier than Tesla launched this Dynamic Pricing mannequin for Robotaxi, because it goals to broaden to California within the coming weeks, and it additionally will broaden the Austin geofence throughout the subsequent week, in line with Musk on final week’s Earnings Name. He stated:
“As some might have famous, we’ve already expanded our service space in Austin. It’s larger and longer, and it’s going to get even larger and longer. We predict to tremendously improve the service space to properly in extra of what opponents are doing, hopefully in every week or two.”
The pricing nonetheless seems to be extra reasonably priced than competing ride-hailing companies like Uber. It is going to be attention-grabbing to see if Tesla is ready to proceed undercutting opponents with the early rollout of Robotaxi, particularly as issues are transferring alongside shortly, a minimum of in line with firm executives.
