Common Music Group has been a distinguished inventor of patented music industry-related AI expertise over the previous 5 years.
Again in 2020, UMG developed patented tech targeted on leveraging AI to help artist advertising and marketing, analytics, and distribution. It was granted one other patent in 2022 for the invention of AI-powered identification of high-value audiences for advertising and marketing campaigns.
Final summer time, MBW noticed a machine-learning-driven wellness-focused patent software from Common that may generate and add Binaural beats, that are recognized for his or her optimistic results on the mind, to present audio tracks.
Now, UMG has entered right into a strategic partnership with Liquidax Capital, an IP asset administration, funding, and advisory agency, to “speed up the event” of its music-related AI patents.
In reference to the partnership, a brand new entity known as Music IP Holdings, Inc. (MIH) has been fashioned to license the AI patents and different applied sciences developed with UMG into the worldwide market.
In keeping with a press launch issued on Tuesday (July 22), below this new partnership, Liquidax will help UMG within the improvement, submitting, and licensing work required to broaden its patent portfolio and convey new merchandise to market.
UMG stated it has already filed 15 patents with Liquidax within the fields of musical collaboration, multi-media content material and marketing campaign creation, music and well being, AI menace safety, music administration, and rights administration.
In keeping with the announcement, two of the UMG AI patents have already been issued.
Based by CEO Daniel Drolet, Liquidax Capital works with Fortune 500 corporations, world funding companies, and authorities companies throughout North America, Europe, and Asia.
Its companies vary from managing, licensing, and promoting “superior IP” and Expertise property to “mental property asset moat improvement,” joint partnerships, and funding alternatives.
In keeping with the Liquidax web site, CEO Daniel Drolet “has helped unlock tons of of tens of millions of {dollars} in enterprise worth via IP transactions, strategic licensing, M&A help, and innovation acceleration applications”.
“We’re thrilled to be working with UMG to form the way forward for music.”
Daniel Drolet, Liquidax Capital
“We’re honored and excited to associate with UMG, the worldwide chief in music innovation and moral AI,” stated Daniel Drolet, Founding father of Liquidax and Accomplice in MIH.
“We’re laser-focused on advancing UMG’s management and their cutting-edge applied sciences, particularly AI, to empower their artists, defend artistic rights, foster partnerships, and improve UMG’s fan experiences worldwide. We’re thrilled to be working with UMG to form the way forward for music.”
“And we’re very happy to be coming into into this collaboration with Liquidax, with whom we intend to develop a powerful strategic relationship that can amplify our means to develop IP and take it to market, accelerating the evolution of the music ecosystem.”
Chris Horton, UMG
Chris Horton, SVP, Strategic Expertise at UMG, added: “At Common Music Group, we’re taking a really energetic function in fostering innovation.
“Constructing on our historic and up to date monitor document of cutting-edge R&D, scientific developments and profitable patent purposes, we’re wanting ahead to considerably advancing our inner efforts, with a devoted deal with AI expertise.
“And we’re very happy to be coming into into this collaboration with Liquidax, with whom we intend to develop a powerful strategic relationship that can amplify our means to develop IP and take it to market, accelerating the evolution of the music ecosystem.”
UMG has been a key advocate for the accountable and moral use of AI in music and the corporate has already inked quite a lot of partnerships within the AI house.
In October, for instance, UMG teamed up with AI firm KLAY Imaginative and prescient Inc., with plans to work on “a pioneering business moral foundational mannequin for AI-generated music that works in collaboration with the music {industry} and its creators”.
Amongst its varied different AI-related offers over the previous couple of years, UMG has additionally partnered with YouTube on an “AI incubator,” and with ProRata.ai, an attribution startup targeted on Gen AI.
UMG has additionally been a distinguished determine within the struggle in opposition to the unauthorized use of songs and recordings for coaching AI platforms, becoming a member of lawsuits in opposition to AI platform Anthropic, in addition to AI music turbines Suno and Udio.
The corporate additionally “helped launch the Human Artistry Marketing campaign” in 2023.Music Enterprise Worldwide
