Annet McCroskey, a veteran expertise supervisor, producer and mentor who was CEO of Creative Endeavors, died July 11 just a few weeks after being hospitalized for an unspecified sudden medical emergency. She was 51.
As CEO of expertise administration and manufacturing firm Creative Endeavors, McCroskey was devoted to empowering and fostering the goals of younger actors. Her purchasers scored roles for streamers, cable and broadcast nets and options. Her affect prolonged to mentoring aspiring expertise managers and feminine entrepreneurs, serving to them develop their companies and navigate the challenges of the leisure business.
She obtained the celebrated Heller Award for Supervisor of the 12 months in 2015 and served as President of the Expertise Managers Affiliation from 2013-15. She additionally served on TMA’s board for greater than 15 years and held management and advisory roles with quite a few organizations. Amongst them had been SAG’s The Leisure Group Fund’s Wanting Forward Program for younger performers, Sundance Institute, Movie Unbiased, HRTS and Ladies in Movie on each coasts.
McCroskey additionally was an Emmy-voting member of the Academy of Tv Arts and Sciences.
She additionally was a producer of the function Finding Silver Lake and had different producing credit together with TV specials and brief movies. McCroskey not too long ago partnered with Rise Flix to create a platform for the subsequent era of unbiased filmmakers.
Her household stated McCroskey “championed causes together with Indigenous, LGBTQ+, kids’s and girls’s rights, in addition to environmental stewardship. She inspired her purchasers to present again to their very own communities, making a ripple impact of generosity and activism, [and she was] greater than an business powerhouse — she was a spouse, mom, mentor and radiant mild who believed deeply in individuals’s potential.”
McCroskey is survived by her husband, Aaron, and sons Angelo and Aidan. A memorial service is being deliberate for later this summer time in Los Angeles.
