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Orla Lee-Fisher has been appointed to the brand new position of Head of Twin Catalog Technique at Warner Music Group.
Based on WMG’s announcement on Tuesday (July 15), Lee-Fisher will “champion” catalogs represented by WMG.
That can contain “crafting and main campaigns for the corporate’s off-roster catalog” throughout each recorded music and publishing rights.
Warner added that she will even assist the corporate’s M&A workforce in “buying catalogs and attracting property administration alternatives”, as WMG “steps up its acquisitions exercise”.
Lee-Fisher’s appointment arrives two weeks after we realized that WMG and personal funding large Bain Capital are launching a $1.2 billion three way partnership to amass “legendary” music catalogs throughout each recorded music and music publishing.
Lee-Fisher joins WMG from Common Music Group, the place she labored for greater than 20 years, serving in a wide range of roles, together with Basic Supervisor of Polydor Information and Managing Director of A&M Information.
Most lately, she was EVP, International Advertising and labored throughout campaigns for famous person artists together with The Beatles, The Rolling Stones, and Sir Elton John.
Lee-Fisher might be based mostly in London, reporting collectively to Kevin Gore, President, International Catalog, Recorded Music, Warner Music, and Carianne Marshall & Man Moot, Co-Chairs of Warner Chappell Music, the music publishing arm of WMG.
She’s going to work with WMG’s recorded music and music publishing groups to “drive prioritization, technique, and alignment on key artists and songwriters, with a deal with artistic storytelling and IP growth,” the corporate mentioned on Tuesday.
Tuesday’s assertion from WMG additionally defined that Lee-Fisher will “create impactful campaigns that drive cultural conversations, selling among the world’s best catalogs to each new and longstanding followers, whereas figuring out and rising new income sources for artists, songwriters, and their estates”.
“On this distinctive position, she’ll assist ship significant alternatives for our artists and songwriters and unlock new worth for the world-class catalogs in our care.”
Kevin Gore
Commenting on Lee-Fisher’s appointment, Kevin Gore mentioned: “Orla is a vastly revered determine, and has led creative, formidable tasks for among the world’s greatest acts, connecting their music to new audiences.
“On this distinctive position, she’ll assist ship significant alternatives for our artists and songwriters and unlock new worth for the world-class catalogs in our care.”
“We’re delighted that Orla is becoming a member of WMG at this pivotal time within the evolution of our catalog providing.”
Carianne Marshall & Man Moot
Carianne Marshall & Man Moot, added: “We’re delighted that Orla is becoming a member of WMG at this pivotal time within the evolution of our catalog providing.
“She’s famend for her progressive campaigns and dedicated to our imaginative and prescient of a dynamic service for our artists and songwriters who belief us with each their publishing and recorded music rights.”
“The place recorded music and publishing rights overlap, Warner Music Group has made the strategic resolution to handle its artists and songwriters’ catalogs extra holistically.”
Orla Lee-Fisher
Orla Lee-Fisher mentioned: “The place recorded music and publishing rights overlap, Warner Music Group has made the strategic resolution to handle its artists and songwriters’ catalogs extra holistically.
“This has the potential to be a sport changer for the best way we drive engagement of their music and convert new audiences into followers. I can’t wait to get began.”Music Enterprise Worldwide
