US President Donald Trump disembarks from Air Power One whereas holding his cellphone with a textual content message from Roger Stone upon arrival at Joint Base Andrews in Maryland, Could 30, 2025, after touring to Pennsylvania to go to a US Metal plant.
Saul Loeb | Afp | Getty Pictures
The Trump Group on Monday unveiled a cellular cellphone plan and a $499 smartphone that’s set to launch in September.
The brand new service, Trump Cellular, will supply a $47.45-per-month plan that features limitless speak, textual content and information, in addition to roadside help and a “Telehealth and Pharmacy Profit,” in keeping with its web site.
The corporate, owned by President Donald Trump, additionally introduced it should promote a “T1” smartphone, which seems to function a gold-colored metallic case etched with an American flag.
The brand new enterprise is the most recent instance of Trump’s enterprise empire capitalizing on its affiliation with the sitting president.
Each the identify of the wi-fi service — “The 47 Plan” — and its month-to-month value are references to Trump, who was the forty fifth U.S. president throughout his first time period in workplace and is now serving because the forty seventh.
A screenshot on the web site of the upcoming cellphone, in the meantime, shows Trump’s marketing campaign slogan, “Make America Nice Once more.”
Like a collection of different merchandise that Trump and his companies have rolled out throughout his political profession — together with watches, sneakers and Bibles — the corporate’s new foray into telecommunications primarily includes a licensing settlement.
“Trump Cellular, its services and products are usually not designed, developed, manufactured, distributed or offered by The Trump Group or any of their respective associates or principals,” the underside of the web site reads.
Critics have raised ethics considerations in regards to the flurry of licensing offers and different branded-merchandise agreements surrounding Trump. However the president and his household proceed to pursue profitable alternatives to broaden their portfolio with comparatively little draw back, financially or politically.
On Friday, the president reported that he had made greater than $8 million in 2024 from varied licensing agreements.
The 47 Plan seems to be dearer than comparable plans from established carriers. As an example, Seen, Verizon‘s budget-friendly providing, sells a vast speak, textual content, information and hotspot plan for $25 per 30 days, whereas Mint Cellular’s 12-month limitless plan prices $30 month-to-month.
The Trump Cellular web site boasts that its plan affords the “similar protection as the three nationwide cellphone service carriers” and that it helps a U.S.-based customer support name heart.
A consultant who answered the Trump Cellular customer support line Monday morning declined to inform CNBC the place the decision heart was primarily based, citing safety causes.
Verizon, T-Cellular and AT&T, the highest three U.S. wi-fi carriers, didn’t instantly reply to NBC Information’ requests for touch upon the Trump Group’s new cellphone plan.
The Trump Cellular web site says its T1 cellphone runs on Android 15 and encompasses a 6.8-inch AMOLED display with a 16-megapixel selfie digital camera. Its different specs embody 12 gigabytes of RAM and 256 gigabytes of inner storage, in addition to a 50-megapixel primary digital camera.
