Ted Sarandos is continuous to tour the world pledging money to creators.
After unveiling plans in February to spend $1B on Mexican manufacturing over the subsequent 4 years, the Netflix co-CEO has made the same dedication to Spanish originals.
In remarks at Netflix’s Tres Cantos Madrid hub on Tuesday, Sarandos stated Netflix would make investments €1B ($1.1B) within the nation by 2029.
The Netflix chief was flanked by Pedro Sanchez, the president of Spain, as he introduced his dedication and lauded the nation’s creators for producing hits like Society of the Snow and Elite.
Sarandos stated Spanish titles have generated over 5B hours of viewing on Netflix after the streamer has partnered with native storytellers over the previous decade.
“Dali masks, crimson jumpsuits, Bella Ciao – all of them have grow to be immediately recognisable elements of the worldwide tradition,” Sarandos stated.
“We commend Spain for its efforts and dedication to the audiovisual sector. We look ahead to working with you and your groups to develop the financial system, create alternative and convey extra of this stunning, wealthy Spanish heritage to the world.”
Netflix opened Tres Cantos in 2019 and expanded the ability in 2022. Boasting 10 sound phases, Sarandos stated it was an emblem of the corporate’s “deep, sustained dedication” to the area.
