
The iPad is definitely a powerful product. It rakes in round 10% of Apple’s general income and has greater than twice the market share of Samsung, its closest competitor.
Nevertheless, the promote it helped create has shifted dramatically these previous few years, and Apple hasn’t stored up.
Not a Kindle
A part of the iPad’s authentic spiel was that it was a general-purpose machine that, whereas far superior to Amazon’s dinky Kindle for studying, additionally sat between the iPhone and the Mac for common consumption and productiveness. You like your iPhone, you’re keen on your Mac, so… yeah. iPad. Go!

Because the iPad lineup expanded outward and upward with its many variants and generations, mixed with a number of iterations and mixtures of equipment, it set itself even additional aside from the dinky Kindle and each different fundamental pill on the market.
The factor is, because the hole between them widened, a brand new product class quietly moved in. As soon as area of interest and clunky, the e-ink pill has matured into one thing that Apple shouldn’t be ignoring anymore.
Not an iPad
It is vitally true that after they first got here out, e-ink tablets have been terrible, particularly the colour e-ink ones, which quickly adopted. Coloration precision sucked. Coloration depth sucked. Picture high quality sucked. The listing went on.

And it didn’t assist that the {hardware} normally regarded low-cost, coming from Chinese language corporations that most individuals in all probability had by no means heard of. And so they have been costly. Which is to say, they value just about the identical as an iPad.
However that’s now not the case. I imply, units just like the reMarkable Paper Professional, the BOOX Notice, the XPPen Magic Notice Pad and lots of others are nonetheless costly, however they’ve stopped being purported as bizarro iPads and have changed into their very own, correct product class.
Satirically, this has made them fairly interesting for iPad customers who really feel caught within the paradox of getting to battle a system that should get extra succesful simply in order that they’ll accomplish less complicated duties.
In the long run, this comes all the way down to the very fact that there’s a motive why merchandise just like the reMarkable tablets maintain making waves and many people maintain listening to about them. In the event you had by no means heard about them, suffice it to say that individuals are excited by them.
Not all individuals, by any means. However maybe greater than, say… the iPad mini?

And right here’s the twist: a few of these new units don’t even use e-ink in any respect (which, for all intents and functions, is a proprietary know-how by E Ink).
There’s a rising class of tablets that use conventional shows, however provide modes that mimic the visible and purposeful constraints of e-ink. In different phrases, they behave like e-ink tablets with out being held again by e-ink’s shortcomings, whereas nonetheless being conceptually completely different from what it could imply for Apple to simply slap an “ink mode” onto the iPad.
The case for an iPad Ink
Nobody’s shopping for a reMarkable to run Remaining Reduce Professional. That a lot is clear. However that can be type of the purpose. These units don’t faux to be various full-blown computer systems. They lean into being centered, distraction-free, and delightfully single-purpose.
In the meantime, the iPad retains bolting on Mac-but-not-quite options like Stage Supervisor, however each step in that path additionally highlights how stiff it nonetheless is.
Are there individuals who reside by the iPad and have completely no concept or earthly solution to probably comprehend what I’m babbling on about? Sure. However even they should agree that they’re an more and more rarer breed.
That’s the place the iPad Ink is available in.
Not an e-ink notepad. Not a souped-up e-reader. Not an iPad clone with fewer apps. An precise, correct new product class, very similar to the one Apple is reportedly creating for the house.
A purpose-built, ultra-low-distraction machine with stylus assist, thought from the bottom up with productiveness in thoughts. And maybe that includes an on-device small language mannequin to assist out with productiveness duties. That’d be neat.
Is Apple ever going to make a kind of? In all probability not. However whereas it retains side-engineering the iPad round its concept of what work ought to appear like, an increasing number of individuals appear to be turning to the ever-growing listing of reMarkable-like merchandise for, you understand, work.
Finest iPad offers at present out there on Amazon
- Eleventh-gen iPad, 128GB, Wi-Fi, Blue: 14% off at $299
- Eleventh-gen iPad, 128GB, Wi-Fi + Mobile, Pink: 21% off at $395
- iPad Air 13-inch, 256GB, Wi-Fi, House Grey: 11% off at $799
- iPad Air 13-inch 128GB, Wi-Fi, House Grey: 13% off at $699
- iPad Professional 11-inch, 2TB, Wi-Fi, House Black: 20% off at $1,599
- iPad Professional 11-inch 256GB, Wi-Fi, House Black: 15% off at $849
- iPad Professional 13-inch, 512GB, Wi-Fi, House Black: 13% off at $1,296
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