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Spotify expands AI DJ characteristic with voice-based music requests for Premium customers


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Spotify is testing voice-based music requests for its AI DJ characteristic, permitting Premium subscribers to verbally customise their listening periods in real-time.

The deliberate enhancement, introduced Tuesday (Could 13), comes because the streaming big revealed that engagement with the AI DJ characteristic has “almost doubled over the previous 12 months.”

The brand new music requests characteristic, which will probably be accessible in over 60 markets the place DJ is at present supported, will enable subscribers to make particular requests combining style, temper, artist or exercise preferences.

The characteristic at present works solely in English and stays restricted to music content material, with podcast and audiobook capabilities not but supported.

Spotify stated: “Serving up solutions utilizing AI and insights from our world editorial specialists, DJ helps you uncover new tracks, rediscover previous favorites, and join deeply with the music you’re keen on.”

“By merely utilizing your voice, now you can ask DJ to replace your customized listening session based mostly on the music you wish to hear at that second, whether or not you’re on the lookout for one thing to set the temper for date evening or want some high-energy tracks to get you hyped for a celebration.”

“By merely utilizing your voice, now you can ask DJ to replace your customized listening session based mostly on the music you wish to hear at that second, whether or not you’re on the lookout for one thing to set the temper for date evening or want some high-energy tracks to get you hyped for a celebration.”

Spotify

The brand new launch follows Spotify’s earlier AI Playlist instrument that launched in beta within the UK and Australia in April final 12 months and expanded to the US, Canada, Eire and New Zealand in September.

The AI Playlist generator allows customers to enter a textual content immediate from which the instrument will generate music solutions.

For example, customers will be capable to kind in prompts alongside the traces of “an indie folks playlist to provide my mind an enormous heat hug,” “stress-free music to tide me over throughout allergy season,” or “a playlist that makes me really feel like the principle character.”

The AI DJ, in the meantime, can deal with prompts like, “Shock me with some indie tracks I’ve by no means heard earlier than,” or “Give me some digital beats for a noon run.” Customers also can request one thing like, “Play me some cry-in-the-car songs,” stated Spotify.

The brand new characteristic comes amid a broader tech arms race amongst streaming platforms.

Competitor YouTube Music lately rolled out a characteristic known as Ask Music, which lets customers use AI “to show an concept right into a custom-made radio expertise by describing what you wish to hear.”

Spotify acknowledged the characteristic stays in beta, with ongoing refinements anticipated.

“We’re excited to provide our listeners much more management and to proceed evolving the DJ expertise,” stated Spotify.

Within the first quarter of 2025, Spotify reported a 12% YoY leap in its Premium Subscriber base to 268 million, which it stated was the “highest Q1 Subscriber internet provides since 2020.”

The streaming big’s working revenue reached a file excessive of €509 million ($535.6 million), whereas income grew 15% YoY to €4.190 billion ($4.4bn).

Music Enterprise Worldwide