Impartial music distribution and advertising platform Intercept Music has secured $50 million in funding, with which it plans to accumulate “US and Latin music catalogs”.
The corporate says it plans to begin deploying the capital “instantly” and already has a number of preliminary potential acquisitions “underneath evaluate.”
The three-year-old startup stated it raised the capital via a non-public partnership, however didn’t disclose the companions concerned, apart from to say that Intercept founder and Chairman Ralph Tashjian is a “co-investor” and strategic advisor within the partnership.
“It is a daring assertion about Intercept’s imaginative and prescient for the way forward for music catalog administration,” Tashjian stated in an announcement issued on Tuesday (Might 6).
“By pairing institutional-grade funding with our know-how pushed distribution and advertising platform, Intercept is establishing a brand new normal for the way catalogs are valued, managed, and monetized.”
The corporate stated it’s specializing in buying “catalogs with untapped or under-leveraged income potential” and utilizing its proprietary know-how, predictive analytics and advertising portal to extend the music’s earnings and viewers attain.
The brand new funding may even be used to develop Intercept’s catalog administration operations.
“That is greater than only a funding deal – it’s a dedication to restructuring music rights administration,” Intercept CEO Tod Turner stated.
“By pairing institutional-grade funding with our know-how pushed distribution and advertising platform, Intercept is establishing a brand new normal for the way catalogs are valued, managed, and monetized.”
Ralph Tashjian, Intercept Music
“This partnership is a major endorsement of our platform and technique permitting us to mix capital with cutting-edge know-how to unlock extra worth for artists, songwriters, and catalog homeowners, whereas accelerating our development into the Latin and US markets.”
Intercept Music launched in 2022 in partnership with rapper and Wu-Tang Clan founding member Technique Man. The corporate’s platform provides artists entry to lots of of digital shops and all main streaming platforms, together with Spotify, Apple Music, Amazon Music, and Pandora.
Artists additionally get entry to DIY social media advertising and promotional instruments as a part of a month-to-month subscription, and its invitation-only Intercept Plus program affords absolutely managed promotional companies and the power to promote merch via branded on-line shops.
The corporate describes itself as “the primary within the business to introduce AI integration to the advertising and distribution course of.”
Intercept stated earlier this yr that its roster of unbiased artists has achieved 2 billion mixed streams.
“Our distinctive Intercept System will proceed to push previous limitations in 2025,” Turner stated on the time.
“We’re increasing our know-how to additional incorporate superior AI into different points of the companies we provide. With YouTube persevering with to emerge as a dynamic power in music advertising, we’re additionally planning to broaden the scope of our YouTube choices on the platform as properly. We’re dedicated to ‘leaving no streams behind.’”
Tashjian added that the corporate is concentrated on increasing its footprint into “quickly rising” Latin music markets.Music Enterprise Worldwide
