Endeavor Group Holdings has inked a deal to promote Frieze, one of many world’s most influential up to date artwork organizations, to a brand new international occasions and experiences firm based by Ariel Emanuel and backed by a consortium of main international traders.
Frieze, inclusive of its worldwide artwork festivals and revered editorial and digital platforms, will grow to be a foundational a part of Emanuel’s new firm. “With deep expertise within the cultural and artistic industries, and a powerful private connection to Frieze, he brings each imaginative and prescient and continuity to the enterprise because it builds on its spectacular legacy and embarks on a brand new section of innovation and alternative, stated Endeavor, which was lately taken non-public by its lead investor Silver Lake.
“Frieze has all the time been a supply of inspiration for me—each professionally and personally,” stated Emanuel. “Having labored with the staff for almost a decade, I’ve seen firsthand the energy of their neighborhood and the ambition driving their mission to increase the attain and understanding of latest artwork. Frieze is effectively positioned for additional progress and represents a strategic cornerstone in our new international occasions platform.”
Frieze CEO Simon Fox and his management staff will proceed to supervise the enterprise and work carefully with Emanuel, making certain a seamless transition and continued momentum.
Monetary particulars weren’t disclosed.
The information comes because the organizations flagship occasion, Frieze New York, is ready to open Could 7 with about 70 taking part galleries. Frieze, based in 1991 by Amanda Sharp, Matthew Slotover and Tom Gidley with the launch of frieze journal, has grown to embody seven of probably the most vital artwork festivals worldwide in cities together with Chicago, London, Los Angeles and Seoul.
